INDUSTRY: Research
OCCUPATION: Vice President
LOCATION: Dallas, TX
Dr. Warr is currently vice president and director of research services at Zachry Associates.
He has more than 30 years experience as a marketing and research consultant for a variety of universities, financial institutions, manufacturing, retail and service companies and to a number of advertising agencies as well.
Dr. Warr earned a Ph.D. from the University of Tennessee and has more than 20 years of university teaching experience in addition to his “real-world” activities. He taught advertising, research methodology and study design as a professor and director of the advertising program at Pepperdine University in Malibu, California. More recently, he taught graduate-level research and advertising courses, served as the director of the advertising program and directed the graduate program in digital media at Abilene Christian University.
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