“The Real Deal Expo” is a buying show aimed at putting distributors, retailers, brokers and suppliers together. AWMA (American Wholesale Manufacturer’s Association) hosted this expo and conference annually in rotating cities.

With a show floor comprised of over 180 exhibitors selling candy, tobacco, health and beauty aids, general merchandise, technology and equipment, the main target appears to be convenience operators. Booth sizes range from 10×10 (the largest proportion) to 20×40 with a few 30×30s and 20×20s scattered in the mix. The largest exhibitors include Hershey, Cadbury Adams, Santa Fe Natural Tobacco, Altadis and Commonwealth Brands. Several technology companies are also included in the mix, including our client, Retalix, a provider of point-of-sale products and back office systems. Retalix has a 10×20 exhibit at this show. Read More...

I’m leaving tomorrow for the AWMA show in Las Vegas. I’ll report on what I see and hear. I’ll also report (and have an opinion) on what I think works and doesn’t in the way of staffing, design, location, show management and all Things Show.

More tomorrow. Read More...