12/292008
Mapping out the coming year
OK, it’s slow and it seems there is nothing to do. Well, quite the contrary, get out the calendar and let’s do some planning.
Each trade show program and calendar are unique, but many milestones are common. When is your keystone show? That is, what are the two or three large shows that anchor your calendar and help you shape your planning and revenue (and sales)? Let’s try a few examples: Read More...
