Over the past few weeks I’ve been in several situations that all lend themselves to human interaction. And while they are very divergent activities (a wedding, a fishing trip and a meeting with my management), several themes rang true. These same themes lend themselves to face-to-face marketing and trade shows.
- Patience.
- Persistence.
- Passion.
A wedding is the ultimate event when it comes to planning. There is every detail to attend to on a schedule rivaling a space shuttle launch. And let’s not talk about budget. Everyone involved had to be patient, there was a persistence in making sure we all followed through with our respective roles and the passion with which it was all orchestrated goes without saying. Read More...
